By Diane Ivey
I’m not a scientist, but I know a formula for disaster when I see one.
Last week, IBM asked female scientists to #HackAHairDryer on Twitter. The campaign, which was supposed to encourage women in STEM careers, asked participants to reimagine and repurpose a hairdryer. The first thing I thought of was Megan Amram’s hilarious book, aptly titled Science…For Her!. Moments after the campaign began, scientists began tweeting back in protest. Continue reading